Retailers have been trying to make Christmas in July happen for as long as I've covered retail, with little effect. Amazon's upcoming Prime Day promises to be a big win, and not just for Amazon.
This post talks about a huge blunder that some retailers make when trying to get inactive customers to come back, and offers pointers and examples of what they should do instead. Check it out and share your thoughts and tips in the comments.
With October 1, when liability for fraudulent card transactions will shift to merchants without EMV-enabled systems, is just months away, A panel hosted by Verizon Enterprise Solutions at the NRF 2015 Big Show discusses why EMV alone is not enough to make card data secure.
The USA National Retail Federation (NRF) recently published the 11th annual Organized Retail Crime (ORC) survey. The latest data indicates that almost 97% of retailers have been a victim of ORC in the last 12 months. Solutions to address ORC include....
Old habits die hard. Many marketers are clinging to media and metrics of the past when consumers are literally disappearing. The changing pattern of omnichannel consumption requires detecting trends … early!
Here is information retail IT VARs can share with SMB merchants who are grappling with the the cost of an EMV system. It offers ways SMBs can overcome cost objections: budgeting or HaaS programs, the ROI from fraud prevention and data security, and the benefit of customer perception you are secure
In business, and life, we all get caught up in details and lose perspective. Sometimes, it takes a simple story to make us ponder what is important, and open our eyes to potential we miss around us.
Prepping for the holidays? In this post, we’ll take a look at three critical (but sometimes overlooked) questions merchants should be asking. Have a look and make sure you’ve answered them before the holiday season officially kicks in.