What happens when you transfer a ‘high output’ manager into a poorly performing store? No surprise here. As every experienced retailer knows, this single action ensures that results will improve almost overnight. Solid reinforcement of the old expression “As goes the manager, so goes the store.”
I know I’m likely not making many friends in the Store Operations divisions with the title of this blog. After all, how dare I even suggest that DMs may be unnecessary? They’re supposed to be part of the ‘untouchable’ crowd. Look at a short list of what makes your DMs necessary and irreplaceable.
We all know how important employee engagement is to achieving success. And, we also know that most organizations struggle to make it a reality. You just have to look at the staff turnover rates in retail to know that’s true. But, the truth is, employee engagement is not that hard to figure out.
Is finding and developing the ‘right’ store staff such a big deal? Doesn’t your format and merchandise do all the real selling, while employees are just there to receive your customer’s cash? Before you get too far down this line of thinking, consider the following list of questions...